What Why Where: See Now Buy Now

If you’ve been on any blog or fashion news website in the last year or so, you can’t avoid a headline containing the four words SEE NOW BUY NOW (referring to the fact that many designers are offering shoppable collections straight from the runway to avoid those painful six months of waiting…even though with social media we’re over it by the time it hits stores anyway). And because of this, Fashionista decided to do something about it.

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Outfit Goals

Either you love or you hate the question, how would you describe your personal style? For me, it’s always been a difficult one to answer (although I did so in length in The Art of Getting Dressed and Funky Fresh) because I don’t necessarily identify with the typical categories (minimalist, preppy, edgy, feminine, bohemian, etc.) So I thought I’d come up with yet another question that I think is better suited — what is your ultimate goal when getting dressed?

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