The Social Mask

Ah, social media. We love it. We hate it. We’re addicted to it. Regardless, we’re all on it (except Kate Moss…apparently she doesn’t need Instagram). How do you decide what to post, though? Are you voicing your political opinion on Facebook? (if yes, then please stop). Do you even Tweet anything on Twitter or is it your lazy way of getting the news? (guilty as charged…but I still Tweet). Do you go to brunch just so you can post an Instagram of your chia seed pudding and avocado toast? Let’s dig a little deeper.

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Real Life Instagram Filters

How many minutes (or even hours) do we spend per year trying to find the perfect Instagram filter? I don’t have the answer…but I’m sure it’s longer than we’d like to admit. Why waste all that time when you can spend it doing productive things like making reservations on OpenTable and watching TMZ? I understand we all want to look good in photos, but a faux filter may not always be the answer…

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#NoFilter

Like I mentioned on the last day of the year, it seems like 2014 was the year of Photoshop fails / getting called out for altering your Instagram photos. But in just one week, there’s been a few things that make me think 2015 is the year of #nofilter…but a true #nofilter (not the nearly 10 million #nofilter lies…which we’ll get to in a moment). So why exactly are we re-touching these photos in the first place, whether for Instagram or a major publication?

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